anyone yelpin’

This month’s Fortune Magazine had a couple of neat articles. One that I felt resembled our good ol grapevine system was Yelp.

Yelp is part social network, part localized review site – think Facebook meets Zagat – and it’s fast becoming the web’s gift to small business. A platform for ratings of anything with a postal address, Yelp offers the service industry new insight into what the chattering masses are saying

It’s like Craigslist for opinions. I liked the interface, and the reviews aren’t bad as in bi*ching or spiteful. It’s interactive for all the yuppies and suburbia alike. Considering the guys who started it are Jeremy Stoppelman and Russel Simmons who once had a good thing going in Paypal.

Entrepreneurs and their stories are fun and inspiring reads.

Just look at the reviews dear ol Minerva got! One of my fav desi restaurants. Knew the dude since he started it on a whim, as the dotcom bust left him to fend off creatively, and he’s smart, ambitious and has a wonderful support system. I really need to ask him to open one teeny place near where I work. The nearest I need to travel for good desi khana is 12 mts! 😐

I digress, check the site out, maybe you’d gain some after all 🙂

ps – to the girls – isn’t Stoppelman cute?!

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